International Business Management

International Business Management

OBJECTIVES

• Consider the current state of the international environment
• Analyze the impact of cultural diversity on business
• Determine how to deal effectively with other cultures
• Examine global management best practices
• Recap on the fundamentals of international economics and Trade
• Reflect on the potential impact of current global trends

WHO SHOULD ATTEND?

• Managers seeking to maintain their skills at a cutting edge level
• Managers responsible for dealing with people of other cultures
• Managers concerned with managing the impact of change

COURSE OUTLINE

DAY 1 – Analyzing the International Environment

• The changing map of the world economy
• The importance of Developing economics
• The future of the United States
• Prospects for the European Union
• The emergency of BRICs (Brazil, Russia, India and China)
• Developments in South America

DAY 2 – Dealing with Diverse Cultures on a Global Basis

• Key elements of national culture
• The impact of culture on behavior
• Understanding cultural differences
• Managing cultural differences
• Communicating across cultures
• Analyzing national cultures

DAY 3 – Best Practices in International Management

• Understanding growth and national competitiveness
• Pressure on organizations and the different forms of globalization
• Globalization Vs Localization – the challenge
• Managing transnational operations – its impact on existing processes
• Creating a high performance culture
• Case studies of international best practice

DAY 4 – Review of international economic trends and trade

• Recap of the fundamentals of International economics
• Understanding of International Trade
• The role of WTO and regional trade organizations
• The implications of the Doha Round, Tokyo Protocol and others
• The role of Sovereign funds

DAY 5 – Looking into the Global Future

• The potential impact of new technologies
• The implications of changing social and political structures
• Trends in the world financial system
• Supply and demand trends in the energy markets
• The implications of a multi-polar world economy
• Capitalizing on opportunities
• Developing strategic capabilities